Monday, May 12, 2008

TePP Before You Apply - Check

Before you apply, check your progress in meeting the following requirements
1. Identifying Customer Needs ( What do users want?)
Identify the users and buyers.
Gather raw data through interviews, focused group and observations.
Interpret raw data to understand needs.
Identify the important / pressing needs.
Cross check the perceived importance with user groups.
Reflect on the process to improve understanding of customer buying behaviour.

2. Generate Product Concepts ( How to meet the need ?)
Decompose problem, state the output and corresponding inputs.
Search for solutions that transform inputs into the desired output ( discuss with lead users, benchmark with competing products, take advise of experts, read patents & literature).
Generate many concepts - creativity lies in identifying alternatives.
Check to see whether different concepts can be combined to come with an unique solution.
3. Select concept ( Why is it better?)

Perform concept selection for each of consumer group.
The goal of concept selection is not to press ahead with the pre-conceived idea.
The goal is to develop the best concept.
Refine the concepts to develop the better ones.

4. Communicate the concept ( Do I share my idea clearly ?)
You can communicate with :
Verbal description.
Photograph / video of previous work.
Computer simulation of system.
Physical model.

5. Why I need a prototype ( Check the roadmap to commercial production)
For demonstrating proof-of-concept to check the feasibility.
For demonstration – to improve design with feedback .
To test hardware and later with software.
For integrating sub-systems into a system model.

A day in the Life of B- School Students

A day in the Life of B- School Students

As we know that the daily routine of the students during the college is really very exciting. May be some of the college students can opt this routine for learning as well as for Fun.

7:00 am – Review notes for the 1st class.

7:30 am - Eat some high energy flakes cereal, read the business news paper like Business Times (professor likes to discuss news items that relate to the class topics).

8:00 am Read review for quantitative methods exam, do practice problems reread case on control system for organizational behavior class.

9:00 am- Arrive at school go to “reading room” to hang out with everyone. Check student’s mailbox for invitation to recruiter events.

9:30 am- Integrative Management Class: Guest speaker from Case study discuss how the company approached the problems.

10:45 am - Hang out.

11:00 am – Organizational Behavior Class: get in couple of good comments: debate the effectiveness of a management decision with another student in class.

12:15 pm – Get some lunch and grab with some friends. Talk about the lousy cafeteria food and who’s dating whom.

2:00 pm- Microeconomics class: listen to lecture on monopolistic competition.

3:15 pm- Arrive at home, change into workout cloths. Go running, lift weight and relax.

6:00 pm- Eat dinner; watch the news read the next day’s case study.

7:45 pm- Meet up for group study session; help each other with home work problems on interpreting regression statistics discussion how to account for capital losses vs. operating losses.

10:00 pm- Back at home review more cases, read next class assignment in text book.

Midnight- watch a letterman” till asleep” board room dream.

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